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Digital Commerce Insights

Preparing Brands for Exponential Growth

Conversion optimization

6 Ways to Beef Up Your AOV (Average Order Value)

6 Ways to Beef Up Your AOV (Average Order Value)

By Adri Nowell | October 2, 2015

AOV (average order value) is a common key performance indicator (KPI). It’s kind of like a blood pressure monitor (or, “sphygmomanometer” if you’re feeling cheeky) for your eCommerce site. Measuring AOV clarifies how well you’re performing.

Tags: Mozu Retail Conversion optimization Merchandising

Why eCommerce Marketing Opportunities Don’t Provide ROI

Why eCommerce Marketing Opportunities Don’t Provide ROI

By Mozu | August 24, 2015

Categories: Performance Marketing

We’ve all been there. You have a limited eCommerce marketing budget and an almost unlimited selection of marketing opportunities on which to spend it. How do you choose the best opportunity? Which ones will provide the best ROI?

Tags: SEO Content marketing Conversion optimization Paid search Social media

Mozu Q3 2015 Release Preview

Mozu Q3 2015 Release Preview

By Scott Amerman

Categories: Digital ExperienceMozu Developers & UsersPerformance Marketing

Here at Mozu we continually strive to help retailers grow and differentiate their brands with the best sites, simplest tools, and latest technologies. With the upcoming Mozu Q3 2015 Release we'll further that goal, delivering new features for merchandising, SEO and conversion.

Tags: Conversion optimization SEO Merchandising Payments Releases