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You’re Invited: Celebrate the Union of Rich Tradition & Next-Level eCommerce

You’re Invited: Celebrate the Union of Rich Tradition & Next-Level eCommerce

By Adri Nowell | January 6, 2016

Categories: Case StudiesPerformance MarketingRetail & Commerce Technology

Way back in 1994—when the Internet was young and snarky YouTube commenters just a twinkle in its eye—a small wedding supply company named Crafts ‘n Favors began its journey with two founders running the whole show. Fast-forward to 2015 and they’re now one of the largest importers, distributors and wholesalers of wedding products on the West Coast. They’ve grown into a thriving business that:

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